AMU Slim Coffee Original
The Everyday AMU
Our signature premium functional coffee for everyday wellness.
Coffee · Wellness · Lifestyle
AMU Product Collection
One Brand. Many Ways to Keep the Ritual.
A premium functional-coffee range designed around real routines — at home, at work, at the gym and on the move.
AMU Slim Coffee Premium
Advanced Japanese Functional Formula
The flagship AMU concept combining premium coffee with an advanced selection of weight-management, metabolic and digestive-wellness ingredients.
Premium · Functional · Advanced
AMU Fit Coffee
Made for Movement
Created for active lifestyles, gym users and consumers who want fitness to become part of everyday life.
Move · Perform · Progress
AMU Slim Latte
Wellness Meets Café Culture
A smooth, premium latte experience built around the AMU lifestyle.
Smooth · Premium · Convenient
AMU Slim Decaf
Wellness Beyond the Morning
A reduced-caffeine or decaffeinated AMU option for consumers looking for more flexibility.
Balance · Wellness · Anytime
AMU Women's Wellness Coffee
Designed With Her Lifestyle in Mind
A future specialised formulation developed around women's nutritional and wellness needs.
Wellness · Balance · Confidence
AMU Travel Sticks
Your Routine. Wherever You Go.
Single-serving AMU sticks for the office, gym, travel and life on the move.
Mix · Drink · Move
Ingredient and product concepts described on this page are under development. Final formulations, functional ingredients, serving sizes and any permitted claims depend on completed formulation work, supporting evidence and the regulations of each target market. Nothing here is a health claim or a promise of a specific result.
AMU Premium
The Next Generation of Functional Coffee
AMU Premium is being developed to bring together three areas of wellness: weight management, metabolic wellness and digestive wellness — in one premium cup.
What Makes AMU Premium?
Ten Things We Build Around
01
Premium coffee experience
Premium coffee experience
02
Japanese formulation philosophy
Japanese formulation philosophy
03
Selected functional ingredients
Selected functional ingredients
04
Weight-management positioning
Weight-management positioning
05
Digestive-wellness concept
Digestive-wellness concept
06
Metabolic-wellness concept
Metabolic-wellness concept
07
Convenient everyday preparation
Convenient everyday preparation
08
Travel-friendly formats
Travel-friendly formats
09
Premium global presentation
Premium global presentation
10
Quality-focused manufacturing
Quality-focused manufacturing